Watercolour and fashion is a match made in heaven! Especially when it comes to these fabulous icecream-coloured fashion illustrations by New York based Swedish illustrator Mats Gustafson. When he began his career as an illustrator in the late 1970s, editorial illustration was eclipsed by photography, and watercolor as a conceptual medium had barely been explored. So thank God that he had the guts to throw himself in the watercolour arena and win the battle over this extremely delicate but impossible technique. Via The Jealous Curator.